Feel

confident.

Look

MORE

professional.

Sound

credible.

Get

clients.

Make

money.

Regular: $87.00
With coupon: $47.00

The Website Planning Kit helps you create website content that connects with your ideal clients:


Regular: $87.00
With coupon: $47.00

I’m Leslie Walters Smith. (You can learn more about me herehere, and here). I’ve worked in marketing and communications for 30+ years. I founded my agency, Heron Design, in 2001, and since then I’ve built over 200 websites.

For many small business owners, websites are complicated to set up. Pulling together the content is a major hurdle, especially if you want something that truly represents your business.

Last year, I created an inexpensive, done-for-you website system, Her Website Launchpad, to help women entrepreneurs get online faster. That program includes a series of questionnaires, prompts, and checklists to help busy business owners write their website content the right way. We take 100% of the guesswork out of what should go where in your website.

Now, I’ve pulled those questionnaires, prompts, and checklists into a stand-alone, affordable kit to give even more business owners an easy way to launch your website.

“I’ve been putting off my website for months. This gave me the structure (and a shot of courage) I needed to actually finish my content, and feel proud of it!”

Alyssa G.

Health Coach

“The style guide alone was worth the price. I finally feel like my brand looks and feels consistent. Plus, I’ll use what I’ve learned to help my own clients.”

Bree M.

Virtual Assistant

“I didn’t realize hoe much I needed this until I started filling it out. Game-changer.”

Deanna K.

Business Coach

“I didn’t expect the Website Planning Kit to be so thorough! The prompts really helped me clarify what I do and who I serve.”

Nina T.

Productivity Strategist

“This made building my site feel doable. I used to dread writing. Now I have ages I’m excited to publish!”

Rachel S

Insurance Agent

“It’s like Leslie knew exactly where I was getting stuck. This guide kept me moving forward.”

Tasha L.

Creative Freelancer

Try the Website Planning Kit for 30 days.

I’m so confident that this Kit will guide you to the right words, tone, and overall vibe for your website, that I give you my guarantee:

If you aren’t satisfied that it can help you write the content you need for your website, send me an email to [email protected], and I’ll refund your money. It’s that simple.

The secret to having MORE as a business owner is an online presence — starting with your website — that attracts a steady stream of dream clients (and makes you look exceptional while doing it).

The Website Planning Kit’s prompts, checklists, and action steps will get you there, while saving you 5-10 HOURS of “blank-page” agony.

If you’re struggling to figure out what to write for your website, click the button below, because it’s time to get ready for MORE.

Regular: $87.00
With coupon: $47.00